The Australian Fashion Chamber has hosted the Australian Designers Abroad Showroom in Paris which showcases the work of seven Australian Designers. Featuring both established and emerging fashion labels including: bassike, CAMILLA AND MARC, Christopher Esber, GINGER & SMART, Michael Lo Sordo, Romance Was Born and STRATEAS.CARLUCCI, designers were selected based on their industry skill, strength of their current seasonal collection and potential success in the international market.
The event has been held as a resounding success, having attracted big names in the fashion industry such as photographer Mario Testino and fashion consultant Yasmin Sewell. Australian Fashion Chamber Chair and Editor-in-Chief of Vogue Australia, Edwina McCann commented, ‘This is an incredible export opportunity for these designers and has the potential to help expand their businesses globally.’ Exposing their talents to international media and buyers, this is the second Australian Designers Abroad event in Paris, with the hope that such international exposure will provide a platform for local designers to find success in overseas markets.
For more details: http://www.australianfashionchamber.com/